In a world where retail training is average and most retail courses are aged, it's great to see the Retail Edge™  series by Prakash.

The contents are modern, easily digested and are a new retail encyclopedia!

The series includes essential tools and techniques that every retailer must know and adopt if they are to be number one.

The 360-degree approach is an eye opener for the savvy market retailer who knows that it is not enough just to engage your customers but also your employees and your partners. It’s time to unlearn what doesn’t work, and through this series, adopt efficient and effective, profit-centered concepts with tactical options.

I foresee this series fast becoming the primary, mandatory curriculum for every retail-learning partner worldwide.

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We, in retail, continue to face many challenges on our way to management excellence. After 20 years of retail, I am still fighting the same widespread counter-productive behaviours:

• Too much focus on revenue and little understanding of the main sources of profit.
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• The belief that headquarter teams know customers better than store teams.
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• A lack of well-shared, widespread KPIs.
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• Too much focus on next week and no time spent on a vision of the next five years.
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• Heavy focus on controlling investments and low control on merchandise commitments.
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• The belief that the more stock you have the more you will sell.
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• A lack of attention paid to markdowns.

I was therefore very pleased to discover the Retail Edge™ series.

An educational tool; to the point; it’s comprehensive and easy to use.

It is obvious there is a lot of retail experience behind it.

I hope the series will be shared and used by my retail colleagues.

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These can only be described as a labour of love, a fastidiously researched and profusely illustrated account of retail.

I wish I had access to Retail Edge™ when I started my retail career 16 years ago.

It could have saved me so much research and enhanced my productivity.

This curriculum will help us understand every aspect of retail at a much higher level than I had expected.

It's a definitive and deceptively simple curriculum that has boiled out all of the irrelevant minutia, pretences, and bites deep into the bone of what makes a retail player.

It is a collector’s item for aspiring and working retail associates alike. It is no exaggeration to say that Prakash and team have done a flawless job on this course. 

Their enthusiasm, dedication, and professionalism shine through every page.

The RetailEdge™ is an excellent investment.

It will provide many hours of Insight and a new appreciation of every function of the retail industry.

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Retail Edge™ is an exceptional series that provides those in the retail industry with the tools and strategies to succeed.

Retail entrepreneurs, Prakash Menon and team have used their extensive experience to articulate key retail principles in an easy to understand format.

Through highlighting trends and processes, they have identified learning’s that will impact profitability and growth in the arena.

Being in the buying industry, this series has been both useful and insightful.

I would recommend this to aspiring retailers, buyers or anyone in business looking to be able to innovate and adapt to an evolving market.

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